One-to-One Marketing

The ultimate objective of one-to-one marketing is to attract and retain profitable customers. NCP offers one-to-one marketing applications, such as personalized postcards, letters, convenience checks, self-mailers and a host of other direct marketing applications designed to optimize marketing initiatives through increased response rates. The ability to address customers as an audience of one, will empower your communications to enhance customer relationships, promote new products and services, generate incremental spend and increase overall satisfaction.

Postcard Printing

Postcards are an economical and effective means of reaching your target audience. NCP provides easy access to a variety of card stocks and color options that enable you to fuse variable data with design elements to tailor documents to the individual, market and/or product. Whether it’s full digital color or offset shells with inkjet addressing, we are positioned to uniquely meet your postcard printing needs.

Member ID and Loyalty Cards

An effective letter/ID card combination can serve as a vehicle to increase your customers’ confidence in your organization’s ability to deliver on its brand promise. It can also serve as a miniature billboard in your customer’s wallet to strengthen brand awareness and loyalty. Utilizing database information gathered from your customers’ purchase habits and preferences, specific behaviors and actions, NCP will work with you to develop customized, personalized card communications that elicit response and reflect your professional image.

Affinity Marketing

From the manufacturing of bangtail envelopes to insert and onsert printing, NCP enables our clients to cross-sell / up-sell additional products and services to their customers. Realize the value in your time-sensitive communications as an opportunity to promote products and services through your existing mailings. Available Affinity opportunities include:

• Inserts/Onserts
• Bangtail envelopes
• Advertiser funded additional pages 
• Advertising on the backside of the mailer envelope
• Promotional offers placed in the message area of your transactional or marketing communications

For more information on One-to-One Marketing, please contact sales@ncpsolutions.com.